Unicycling clown

So we’ve all held conversations on our mobiles whilst we were driving, working, socialising… and promised that we could still concentrate on what we were doing.  If a clown on a unicycle had gone past us, we would have noticed.

Clown on a unicycle tests mobile phone users

Apparently not. Researchers at a US university found that 3 out of 4 people completely failed to notice a fully bedecked clown (we’re talking comedy-sized shoes, red nose and purple and yellow jumpsuit) riding a unicycle straight past them. We’d all love to think we’re different, but quite possibly not. Sometimes you do have to wonder who gets paid to research this stuff however. Why not redirect the funds to cancer research or carbon replacement?!

(source: The Daily Mail)

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