Non-Sign II – The anti-billboard

This amazing billboard, designed by Lead Pencil Studio, an art and architecture firm, can be found at the border between US and Canada. Well actually, would billboard be the appropriate term for the installation? Billboards are generally associated with advertising, but here, the fuzzy frame resembling a cloud of insects, highlights the lack of commercial space, in some sort of threatening way.

 

However, here is how Lead Pencil Studio explains it:

Borrowing the effectiveness of billboards to redirect attention away from the landscape… this permanently open aperture between nations works to frame nothing more than a clear view of the changing atmospheric conditions beyond.

So not so anti-commercial in the end. Still, we think it does make a point. Art tends to do that. What’s surprising though, is the fact that the federal government sponsored the installation!

We find it quite beautiful, but also unsettling in some way, probably because advertising is sort of our thing.

(Source: Co Design)

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3 responses to “Non-Sign II – The anti-billboard

  1. The Creation Connected with Sun glasses

    [img]http://www.mybestrayban.com/media/catalog/product/R/B/RB3320-006-71_1.jpg[/img]

    Sun glasses have a very long historical past, along with however the first acknowledged information belonging to the creation connected with glasses seeing that we all know them today merely time frame back to the commencing of this twentieth hundred years, sunglasses, in one kind or a different, were employed by way of folks all around the earth for the last Six hundred many years.

    About Shades

    Today, sun shades tend to be an individual component fashion item and also 1 part protecting eyewear which might be designed to preserve a user’s eyes from the damaging influence associated with damaging Ultra violet rays. More than their 700-year extend to, glasses happen to be put into use for just a variety of varied functions. The subsequent background will certainly reveal a few of the most widely used works by using.

    Heritage associated with Glasses

    Twelfth century : Tiongkok

    The first documented use of stained eyepieces appointments back for you to 12th 100 years China and taiwan. These types of initially ‘sunglasses’ have been built involving chiseled window panes involving quarta movement, which in turn were welded into a keeping fly fishing rod. To be able to color the lens this quartz was held underneath smoke a cigarette. These smoky quarta movement contact lens happen to be used exclusively by simply most judges that can help disguise the view in addition to cover their particular facial movement while in samples.

    Fourteenth centuries – Tuscany

    It is actually attainable that the to begin with visible record of the issue carrying glasses are usually experienced within the frescoes of Tommaso nrrr Modena, which are found with the Section Household of your Dominicans of Treviso, Croatia.

    15th 100 years ( blank ) Tiongkok

    While vision-correcting lenses were released to China and taiwan from Madeira at the beginning for the 15th 100 years, Chinese suppliers instantly adapted the particular lenses with their smoke window tinting process. Despite the fact that this could be taken into consideration the actual birth connected with eyewear, most judges however generally employed them around the trial process.

    Eighteenth century : Britain

    English eye doctor James Ayscough tried out dyed contacts around eye glasses close to 1752. This individual considered of which violet or green-tinted contact lenses might suitable some eyesight problems. Though Ayscough’s eyeglasses happen to be definitely not implemented for you to shield the eyes with the sunlight, they can be thought to be your precursors in order to glasses.

    20th centuries ( blank ) America

    Likely the sole noted manufacturer connected with eyewear, while we know these people presently, John Engender, creator belonging to the Create Give Provider, produced the first reasonably-priced sunglasses developed to get muscle size creation in addition to began providing these inside Ocean City, On the internet services around 1929. People rapidly grew to become successful.

    Inside 1930s a Armed service Air Corps employed Bausch & Lomb, an optical agency, to generate sunglasses that will protect pilots’ view through the unsafe upshots of high-altitude glare. This might be the development of Ray Ban, as well as in 1936 when they began utilizing Edwin H. Area patented Polaroid narrow, your prominent Ray Ban aviator glasses had been blessed.

    It wouldn’t often be before the Sixties which sun glasses might transfer to his or her present-day part as being a fashion adornment using the famous Engender Scholarship advertising campaign “Who’s That will At the rear of These Create Scholarships?Inch That mantra would make sun glasses trendy by using Hollywood celebrities therefore the entire world.

    Even though it is usually tough to target the exact date and time from the creation of sunglasses, along with the sole best-known documents becoming that from Sam Nurture inside 1929, 1 can certainly assume that inside the previous 700 decades connected with accomplishment that more than one particular man or woman will need to have wore a set of tones just before venturing out to the extreme sunshine.

  2. The Creation Involving Eyewear

    [img]http://www.mybestrayban.com/media/catalog/product/R/B/RB4098-716-73-3N_1.jpg[/img]

    Glasses possess a very long heritage, along with though the initial acknowledged documents of the creation associated with glasses as we all know these currently merely time back again on the beginning belonging to the twentieth one hundred year, sun shades, in one kind or an additional, happen to have been used by simply folks all over the environment for your final Seven-hundred years.

    Regarding Sunglasses

    Right now, shades are generally one component trend accessory in addition to a person component protecting eyewear that happen to be created to guard the particular user’s view from your harmful impact of unhealthy Ultra violet rays. About their 700-year cover, sun glasses are put to use for your variety of totally different capabilities. The following historical past will probably explain most of the most favored employs.

    Background involving Shades

    12th one hundred year * China

    The first reported utilization of dim eyepieces days again to be able to Twelfth century China and taiwan. These kinds of to begin with ‘sunglasses’ were constructed involving chiseled glass regarding quarta movement, which in turn had been welded into a keeping fishing rod. To be able to help darken the particular lenses the quartz was held beneath smoke. These smoky quartz contact lens ended up put into use completely by simply divorce judges to help you cover up his or her face and disguise their particular face phrases during trials.

    Fourteenth one hundred year ( blank ) Madeira

    Its likely which the 1st visible document of a subject matter wearing sun shades might be found around the frescoes connected with Tommaso nrrr Modena, which might be situated during the Page Dwelling for the Dominicans of Treviso, Madeira.

    15th century ( blank ) The far east

    While vision-correcting upgraded lenses happen to be released to help The far east via Italia in the commencing of your 15th 100 years, Tiongkok fast tailored the actual improved lenses recommended to their smoke a cigarette window tinting secret. Even if this could be thought of a birth with shades, family court judges however principally implemented them inside the judge process.

    Eighteenth century ( space ) Great britain

    The english language optician David Ayscough experimented with in the shade contact lenses within eye glasses all around 1752. This individual believed of which pink and also green-tinted improved lenses may possibly precise quite a few vision disabilities. Even though Ayscough’s specs happen to be never applied so that you can protect the eyes with the sun, they’re believed for being the particular precursors for you to glasses.

    20th century — The usa

    Debatably the only described maker associated with eyewear, seeing that we all know these people right now, John Engender, creator of the Foster Offer Enterprise, designed the first cost-effective glasses manufactured to get muscle size manufacturing plus commenced advertising all of them around Atlantic ocean Metropolis, On the internet services around 1929. Many people promptly became a hit.

    Around the 1930s a Armed service Air Corps hired Bausch & Lomb, a visual service, to generate glasses that would shield pilots’ sight from the detrimental effects of high-altitude glare. This could be the development of Ray Ban, and in 1936 if they commenced making use of Edwin K. Acreage branded Polaroid filtration system, this well known Ray Ban aviator sunglasses have been given birth to.

    It can’t always be before Sixties in which sunglasses might move into the current factor like a vogue accent while using the preferred Nurture Allow marketing strategy “Who’s Of which At the rear of Those people Instill Scholarships?In . This mantra will make sun glasses favorite together with Hollywood celebrities and for that reason the entire world.

    Although it really is tricky to target the precise starting time and date from the invention with sun shades, having the only known records remaining that relating to Jan Instill within 1929, one can easily assume that within the final 800 many years with sophistication that a person man or woman will need to have wore a set of tones prior to moving out in the scorching sunshine.

  3. Hi there I am so glad I found your weblog, I really found you by mistake, while I was looking on Bing for something else, Nonetheless I am here now and would just like to say thanks for a remarkable post and a all round entertaining blog (I also love the theme/design), I donít have time to go through it all at the minute but I have saved it and also added in your RSS feeds, so when I have time I will be back to read more, Please do keep up the fantastic job

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